A popular slogan on the pizza boxes of many local pizzerias reads “You’ve tried the rest. Now try the best.” While picking the wrong pizza may ruin lunch, it is a relatively low-cost learning experience on the journey to discover the perfect pie. The same does not hold when preparing to source capital.
As we’ve written previously, while most capital seekers are expertly-versed in the story for their respective companies and products/services, they are not familiar with the intricacies of the capital raising process. “Your company is not the direct purpose of the investment – it is the vehicle through which an investor meets their investment goals…” Therefore, it is important to hire Strategic Capital Consultants rather than marketing consultants to prepare for your capital raise.
Unfortunately, many capital seekers’ initial instinct is to spend valuable time and scarce budget dollars hiring a marketing consulting or design firm to help get their materials in shape. Because most marketing consulting firms are not well-versed in the capital raising process and the expectations and needs of capital providers, the resulting presentation may be visually impactful, the content and investment case are typically lacking in addressing capital provider needs. This lack of expertise often leads to lost time and missed opportunities.
Strategic Capital Consultants know the capital markets, strategic capital modeling, and strategic capital positioning to build the right foundation and help ensure capital sourcing success.
For institutional capital sourcing preparation, hire a Strategic Capital Consultant for your capital market success.
Deer Isle Group
|Founded in 2007, Deer Isle Group empowers Capital Seekers with the right tools to ensure transparent, smooth, and efficient capital sourcing. Since our founding, we have successfully transacted over $5 billion in capital, through Deer Isle Capital, LLC (our FINRA registered broker/dealer), for companies and funds in a wide variety of security types, sectors, and geographies.
The foundation of our approach is innovative unbundled capital sourcing capabilities, expertise, and guidance that are customizable depending upon capital seeker requirements.
These include Beacon, a proprietary technology that offers Capital Seekers “Direct Issuance” capabilities, as well as capital markets brand building that helps ensure capital markets success today and, in the future, to a curated set of relevant potential Capital Providers from a universe of 10,000+ institutional capital providing organizations/45,000+ institutional capital providing people. In addition, Deer Isle provides “as needed” Strategic Capital Consulting to prepare for a capital raise/M&A including Strategic Capital Positioning, Strategic Capital Modeling and Due Diligence Preparation, as well as Closing Advisory/Guidance, through Deer Isle Capital, LLC (our FINRA registered broker/dealer), for structuring, negotiating, and completing a successful capital raise/M&A.